For the past 50 years, KENZO has exuded positive energy and infectious freedom by advocating colourful, bold fashion that knows no limits, celebrating nature and cultural diversity. Founded in Paris in 1970 by Kenzo Takada, this fashion house has constantly cultivated and reinterpreted its signature style that has proven to be its driving force, most notably mixing prints, blending stylish colours and creating exuberant and vivacious designs.
This summer, the collection revolves around four main themes, BAMBOO, JOURNEY, RAINBOW and GREENHOUSE, which embody its new creative direction by blending the multicultural identity of the brand with works by Nigo, their new Creative Director, who has been inspired by hip-hop culture.
THE COLLECTION
KENZO has breathed new life into its creations following the appointment of Japanese designer Nigo as head of its creative team in September 2021. Nigo himself designed the little cartoon tiger that features in the new KOTORA fashion line. His tail, which we previously saw in the adult collection, adds a touch of playfulness to the Kenzo wardrobe.
This season, Kenzo Kids T-shirts feature new prints including poppies, as well as jungle and travel-inspired designs. We are also introduced to new friends including giraffes, rabbits, elephants and monkeys, as well as iconic old friends from the KOTORA collection.