TIMBERLAND Timberland’s story began in 1952 in New Hampshire, in the United States. Its yellow boot, created in 1973, is famous the world over and has become the ambassador for the brand’s fundamental values. Comfortable, waterproof and long-lasting, this iconic shoe represents the height of comfort and enduring protection. From these humble beginnings, an entire ready-to-wear fashion line with an urban vibe has been created.